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Nicole Gabryelski

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Disruptive Making – die Notwendigkeit exponentieller Anpassung von Unternehmen im Kontext Digitalisierung und Sektorenkopplung

The terms “ digitalization “ and „digital transformation“ are ubiquitous in all areas of economy. The goal of digital transformation is the continual adaptation to technological advances. It applies the adaption of digital processes and even to link different sectors of the economy in the form of sector coupling. If a company continues to adapt in a linear velocity, it will not be able to keep pace with exponentially growing developments. A gap develops between digitization on the market and the innovative capability of the company or economic sector, so-called disruption.