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Strategic Privacy: Building Brand Equity Through Data Protection

Privacy is no longer just a compliance requirement but a driver of trust, differentiation, and brand equity. This article explores how organizations can leverage
Alexander Hahn

Professor for User Experience Research and Emotional Artificial Intelligence bei Technische Hochschule Nürnberg Georg Simon Ohm

Branding
Strategic Privacy: Building Brand Equity Through Data Protection
Privacy is no longer just a compliance requirement but a driver of trust, differentiation, and brand equity. This article explores how organizations can leverage privacy ...